• Sr. Marketing Manager

    Job Location(s) US-CA-LOS ANGELES
    Posted Date 2 weeks ago(6/12/2018 1:49 PM)
    # of Openings
    1
    Affiliate
    CJ 4DPlex
    Category
    Marketing
  • Overview

    CheilJedang (CJ) was founded in 1953 specializing in food products. Since then it has grown into a global lifestyle brand with a business portfolio built around the four sectors - Food & Food Service, Bio & Pharma, Entertainment & Media, and Shopping & Logistics. With over 55,000 employees around the world, CJ Group promotes healthier, happier and convenient living through its many products and services. For more information, please visit www.cjamerica.com.

     

    A growing startup under the CJ group, the CJ 4DPLEX branch specializes in delivering the latest, fully immersive 4D cinematic experience to moviegoers around the world. With over 250 theaters worldwide and multiple flagship sites in the U.S, the specially designed 4DX auditoriums come with top of the line motion chairs and environmental effects - wind, bubbles, rain, and even scent work. Our leading team of skilled editors work to maximize the immersive experience without overstepping comfort bounds. To learn more about the company, please visit our website for more details:http://www.cj4dx.com. 

    Responsibilities

    • Forecast B/O result (per film, exhibitor, country, site) through market research, performance analysis
    • Planning & Budgeting of marketing activities for Domestic market in conjunction with HQ, Global Initiatives, Forecasted Box Office Results and results / insight based on previous marketing campaigns
    • Maximize digital elements into all marketing campaigns including targeted influencer, consumer outreach and special events that lead to sales and conversions through determining ROI and KPIs
    • Establish and maintain relationship with business partners, industry influencers, media, vendors, and strategic partners to increase market share
    • Establish and nurture ongoing relationships with studio contacts and exhibitors to identify unique opportunities for each 4DX film launch. Key liaison between studio relations and exhibitors among Regal, Cinepolis, Marcus Gurnee, CGV and AEG
    • Execute marketing strategies for annual premiers, conventions and trade shows
    • Manage all PR outreach programs surrounding large-scale partnerships and content initiatives, securing coverage in top tier media outlets

    Basic Qualifications

    • Master's degree & 8 years of directly related experience
    • Bachelor's degree & 10 years of directly related experience
    • Associate's degree & 12 years of directly related experience
    • High school diploma / GED & 14 years of directly related experience

    Preferred Qualifications

    • Fuency in Korean preferred
    • 10+ years of direct marketing expereince 
    • Strong interpersonal skills with the ability to work with all levels of management
    • Strong background in digital marketing and advertising

    Benefits

    • Health Insurance PPO Plans (Vision & Dental)
    • 401(k) 5% match
    • Paid Time Off - up to 15 days off for first year employees
    • Employment Benefit Program for entertainment activities (up to $50 monthly) - Netflix, museums, gym membership, etc.
    • Cell phone allowance (up to $100 monthly)
    • Up to 10 movie ticket reimbursements per month
    • Flex hours - in increments of 9 hours (ex: 8AM to 5PM, 9:30AM to 6:30PM)
    • 40% discount on all CJ products and services
    • Daily $7 meal allowance 

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